24 November 2009

Affiliate Marketing Profits - 3 Cash Sucking Tips To Boost Profits

by Zack Lim


Affiliate marketing is a great way to start if you're planning on making money through the World Wide Web. To give you, the marketer, a head start here are some affiliate marketing tips that will help you :

Tip # 1:

The first thing you have to remember is that in affiliate marketing, there is no such thing as the best merchant program. Different programs work with different marketers, so you need to figure out which program works for you before starting on your campaigns. For beginners, it's usually best to start with a single merchant program before proceeding to multiply merchant programs.

Tip # 2:

You can always visit affiliate marketing forums for guidance, tips, advices, etc from other experienced marketers. Here, you will also find interesting information regarding affiliate marketing that might actually help you improve your campaign. This is also a great place to create business ventures, connections, and develop long-term relationships with other fellow affiliate marketers.

Tip # 3:

Last, it is vital that you create a website that contains quality content and that hold interesting information about the products that you are selling. As much as possible, you should try to keep and maintain a website wherein customers can easily have access to your products in just a click of a button. In truth, it is difficult to lead a customer from the affiliate website to the merchant website without having to devote much time in tempting and sparking interest in the person about the product.

Here are the 3 cash sucking tips which you can use in your online business to greatly boost your affiliate income. Do apply it and you will see the differences.



About the Author

Zack Lim is an internet affiliate marketer who owns http://www.MyAffiliateMarketingOnline.com/FreeEcourse . He has helped hundreds of people to start their own affiliate marketing business.

He's recently developed a free e-course showing you a step by step process for starting your own affiliate marketing business easier. To learn how to start your own affiliate marketing business without wasting your time and money, visit http://www.MyAffiliateMarketingOnline.com/FreeEcourse



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20 November 2009

How to make free money from your blog using Bidvertiser

by Angie Johnston


Make money from your Website or Blog with BidVertiser. Bidbertiser is just like Google adsense, only you have more options of how you want your ads to look and you have more ways to make money. The other things about Google adsense is that you are only allowed 3 ad blocks per page of your web page. If your blogging for money than 3 ad blocks isn't going to cut it, you'll need to find other advertising companies to put on your page for more revenue opportunities. On one of my more profitable blogs i am using Google Adsense, Kontera (in-text ads), Bidvertiser and if i find a good product that relates i sometimes use Amazon and Clickbank. Though many of Clickbanks capture pages turn me off for some reason.



With Bidvertiser you can make money 3 ways :

First is pay per click revenue -You get paid every time a visitor clicks on one of your ads. The ad block choices are very similar to Google Adsense, with a few extra choices.

Second is to refer advertisers -When a user signs as an advertiser and first spends $10, Bidvertiser will credit your account with $5. When that same advertiser spends $50, you will be credited with an additional $20 and so on.

-Another great thing about referring advertisers is that bidvertiser offers and excellent reward for the advertiser. When they sign up they are given they're fir $20 worth of ppv for free. They don't even have to spend any money first, its just free

Third is to refer publishers -When a user signs as a publisher and first earns $10, Bidvertiser will credit your account with $10. When that same publisher earns $50, you will be credited with an additional $40 and so on.


I won't lie, if you were to click a link from this article and sign up as a publisher for Bidvertiser I will be paid. But that doesn't make this any less of a money making opportunity for you and lets face it, no matter what, someone will make money when you sign up. Why not help a fellow blogger? Bidvertiser, like Kontera (i really recommend kontera btw) and Google Adsense are 100% free to use if you are a publisher, obviously it costs to advertise just like Google Adwords.

You can make money by referring new publishers many ways. Bidvertiser has many pre-made advertisements that you can add to your page specifically for bringing in new publishers or advertisers (like an affiliate program with really awesome rewards). Also you can create a small sentence placed at the end of every post that will lead people to the bidvertiser web site. (I have added a advertisement in my signature, less work that way.) Of course it wouldn't hurt to write an article every now and again, as every webmaster online who is trying to make they're fortune knows, articles are a easy way to get your information out to people and get listed on Google.

So good luck to you all with your monetizing!



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19 November 2009

Using PPC to drive profitable retail sales

by Tug

The following is a quick best practice guide to developing and managing a ROI focused PPC campaign for a retail e-commerce website.

Get the Keywords right
- Start with an exhaustive list of keywords. Be ready to prune quickly
- Concentrate on precise, relevant keywords.
- If you sell Retro/Novelty t-shirts you should bid on paris hilton t-shirt and avoid paris hilton clothes
- Organise your campaign into highly relevant ad groups that include only the keywords that convert into sales within your CPA target. Eg. paris hilton keywords, ëstar wars keywordsí, ëdirty dancing keywords etc.

Get the Ads right
- Test 3-4 ads for each of your ad groups.
- Write relevant, benefit focused ad copy. Look for the ones that get the highest click through rates and conversion rates.
- For Retail, our experience shows that the following is the best ad format: * Title: Paris Hilton T-shirts - consumer benefit: They have exactly the item I am looking for * Description 1: All your favourite Retro & Novelty Tees - consumer benefit: They also have other items I might likeí * Description 2: Order today, Get it tomorrow! - consumer benefit: I can get my items quickly and easily * Display URL: www.BrandURL.com/BuyNow - branding and call to action

Get the Landing Page right
- Land consumers onto the most relevant page on your site.
- Ideally you would have a page that only includes your breadth of Paris Hilton t-shirts.
- Links to the rest of the range should be obvious and easy to navigate.
- Other consumer benefits such as free postage & packaging, and sales should be obvious. Cross-sell similar items.
- Ensure that the sales process is quick and easy

Analyse and Optimise for Profit
- Track and record the value of each sale at the keyword level
- When optimising, include your margins and the cost of media in your reports, to determine which are your profitable keywords
- Depending if you are looking for volume or only profitable individual sales, prune your keyword list accordingly.

Let PPC influence the Product Range
- Some items are not easy to describe and are not searched for. Concentrate on the keywords for items in your range that are searched for regularly, and then cross-sell your other items on the landing page.
- If you see a high number of ad impressions and clicks for an ad group, with a low number of sales it could be that a product range is popular but you dont have the breadth of choice being searched for. Let the PPC data influence your range.
- Ranges that are popular should be broadened and stocked regularly to support the PPC campaign.

PPC working with your other Marketing Communications
- If you have a recognized brand, include this prominently in your PPC ad copy. Official Site is a strong consumer benefit.
- Support good PR with As seen IN and As seen ON ad copy. This traditionally drives higher sales for several days after the release.
- Brand awareness banner campaigns can greatly increase your PPC brand sales, which are traditionally the cheapest.
- Support your PPC campaign with a robust SEO strategy for your broader keywords that drive traffic but have a higher conversion cost through PPC
- Ultimately PPC should be driving your regular sales, filling in the troughs, made by the peaks from your other bursts of online and offline communications.

Prepared by Nick Beck, Founding Director, Tug Search

http://www.tugsearch.co.uk/



About the Author
Tug is a specialist Search Engine Marketing agency with years of experience in the online fashion retail sector. Clients include, Katharine Hamnett, Amplified, Truffle Shuffle & more T vicar.
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