WidgetBucks

WidgetBucks is the market leading network of advertising widgets that is evolving the traditional online ad industry into a much richer, more relevant and engaging medium. Founded in October 2007, WidgetBucks serves over 1.5 billion ad impressions each month worldwide and is ranked among the Top 30 ad networks by comScore.

WidgetBucks’ privately-held parent company, Mpire Corporation, was founded in 2005, and is backed by Ignition Partners and Draper Fisher Jurvetson.


For Publishers

WidgetBucks helps thousands of niche publishers and bloggers maximize their site earnings through a proprietary technology called YieldSense™. This smart advertising technology maximizes CPC earnings by automatically analyzing and displaying the highest-yielding product widgets unique to a publisher’s site. Within its ad widgets, WidgetBucks offers performance-based CPC (cost-per-click) units across multiple verticals, including shopping, travel and local, as well as CPM (cost-per-thousand impressions) advertisements.


For Advertisers

WidgetBucks gives advertisers the ability to effectively and accurately target niche segments across the Internet, including the Long Tail - a portion of the Internet tough to reach for marketers, yet representing the majority of page views consumed by users (comScore).